A leading UK foodservice wholesale distributor, 3663 First for Foodservice, has announced that it is adding 35 organic and additive-free lines to its frozen, chilled and fresh divisions. Pure Organics and Additive Free Ltd will supply the new range.

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The addition of this range considerably extends the alternatives 3663 offers the foodservice market. It consists of 25 Soil Association-certified organic products, which range from vegetables to ready meals, chipolatas to desserts. The ten additive-free products include fish, ready meals, sausages, nuggets and grills. Many of these lines are also gluten-free and dairy-free to cater to those with allergies, the company said.


Frozen, fresh and chilled division marketing controller Julie Moore commented: “Operators are finding that dietary requirements are becoming a greater consideration for their customers. Allergies, intolerances and food preferences play a major role in the choice of dining options a consumer will make, so catering for a wider range of needs is essential. We’ve introduced these new lines to meet the demand and give caterers a practical solution to topical food issues.”

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