UK: ABF’s Ryvita adds to snacking range with Ryvita Thins line

Associated British Foods has expanded its snacking portfolio in the UK with the launch of a Ryvita Thins line.

Available in two ranges – Ryvita Thins, and Ryvita Thins Bites – ABF is hoping to capitalise on the growing trend for healthier snacks.

The Ryvita Thins flatbreads are designed to be a “party sharing-solution” and are available in four variants: Multi-Seed; Sweet Chilli; Cheddar & Cracked Black Pepper; and Sundried Tomato & Herb.

The Bites are “snack size treats” in two variants: Sweet Chilli; and Cheddar & Cracked Black Pepper.

Ryvita Thins will be available from October, priced at GPB1.89 (US$2.96) for a 120g pack. Ryvita Thins Bites are priced at GBP1.89 (US$2.96) for a 115g bag.