The UK unit of US fastfood giant McDonald’s is reportedly planning to introduce a Quorn burger, adding to its vegetarian menu offering.
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The chain has signed a deal with Marlow Foods, which makes Quorn, to supply McDonald’s restaurants with Quorn burgers, reported Marketing.
A McDonald’s spokeswoman said the company has been speaking to a variety of companies about developing another vegetarian burger.
Marketing activity for the new burger is expected to focus on the low-fat, meat-free attributes of Quorn, as McDonald’s attempts to create a healthier image for itself.
