Major confectioner Nestlé Rowntree has announced an associate sponsorship deal with the Great Britain Women’s Rugby League team, the “Lionesses”.
The company’s Munchies product will sponsor the team’s second tour of Australia and their third tour overseas, and the women will have to wear training kit emblazoned with new brand straplines such as “Scoff Me, Nibble Me, You want me, Take me, Munch me, Fancy me”.
The five-week summer tour of Australia for the International Test Series in July highlights the significant achievements and advancements of the women’s rugby league game.