The Unilever-owned ice cream brand Magnum has been given a packaging facelift and five new flavours have been added to the range.

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The wrappers for Magnum Classic and White Magnum are both now embossed with the M-hallmark, aimed at underlining quality and indulgence.


In addition, Unilever has introduced a new recipe for Magnum White and added five new flavours to the range: Almond, Mint, Double Caramel, Triple Chocolate and Dark Coconut.

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