Seriously Strong Cheddar has been named top cheddar in the UK at the British Cheese Festival in Gloucestershire.

Its distributors, Glasgow-based McLelland, are hoping that the award will prompt big new orders for the cheese. Seriously Strong was up against about 750 other cheeses for the title.

The cheese, which is made in Stranraer, has been criticised for its raunchy advertising campaign.

To view related research reports, please follow the links below:-

The 2000-2005 World Outlook for Cheese

The Best Consumers of Cheese 2000