It’s likely to be a case of French bread sticks at dusk this evening, as supermarket sector giants Tesco and Sainsbury launch their summer parties simultaneously on either side of the River Thames.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Sainsbury apparently handed out the invites first, to its do at the London Aquarium, and the company stressed to the Telegraph that “no-one’s replied saying that they’re going to Tesco’s instead”. That could be down to the promise of celebrity chef Jamie Oliver’s attendance and plenty of Sainsbury’s champagne.


Over the water at Westminster Pier, Tesco with be partying on a moored boat with nibbles from its Finest food range.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact