Natural and organic specialist Fresh Harvest Products has reported that its revenues for the second quarter increased on the back of expanding market penetration but it had incurred a loss.


“Our increased revenues can be attributed to management expanding market penetration and growing sales,” said CEO Michael J. Friedman, “while losses were due to expenses incurred in investing in our infrastructure in preparation for the growth we expect to achieve in 2008.”


Friedman added that during quarter the company was able to decrease its debt by US$750,925.
 
“Management intends to continue to focus on increasing revenues and earnings, and ultimately, increase shareholder value,” Friedman continued. “We continue to expand our distribution network through distributors as well as working directly with the retailers.”


Friedman said Fresh Harvest is currently working with “two of the largest specialty distributors in the US”, which had approved products for distribution throughout their national networks. “We are also working with several very strong regional distributors across the US,” he said. “Management expects the new distributors and their purchase orders to have an impact on revenue beginning in the fourth quarter of 2008 and building through 2009.”
 
Fresh Harvest Products markets and distributes natural and organic food products and beverages including health bars, coffee bars, tortilla chips, salsa, whole bean and ground coffees, olive oil and beverages.

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