Goya Foods, one of the largest Hispanic-owned food companies in the US, has rolled-out 12 recipes that will “feed a family of four for under US$10”.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The meals incorporate “traditional and authentic Latin American flavours”, the company said yesterday (21 May), and include Chicken Fricassee with rice and Garbanzada, Spaghetti with Ground Beef Goya Style, Steak and Onions, and Healthy and Tasty Four Bean Salad.


Each of the meals is specifically designed to take around half an hour to prepare.


“We at Goya recognise that our consumers are always looking to get more value without compromising taste. With our family of products exceeding well over 1,600, we are capable of providing flavourful recommendations for eating well while on a budget,” said Joseph Perez, senior vice president at Goya Foods.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact