US supermarket retailer Hy-Vee is offering consumers the option of purchasing irradiated fresh ground beef at its stores.
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The company, which operates 188 stores in seven states, is selling the irradiated beef because it believes it to be a safe alternative following recent food safety concerns over contaminated meat.
The irradiation process is believed to help eliminate harmful bacteria such as E. coli, listeria, and salmonella.
