The following is being issued by the National Dairy Council and the National Fluid Milk Processor Promotion Board:

The People for the Ethical Treatment of Animals’ (PETA) recent campaign is the latest example of its strategy to say anything, no matter how baseless and outrageous, to advance its animal rights agenda in the media.

Other than the widely accepted viewpoint that mothers should breast-feed for the good health of babies under one year of age, PETA’s statements this week regarding milk and child health are not supported by any reputable health or science organization. In fact, the American Academy of Pediatrics (AAP), a leading organization on children’s health, encourages pediatricians to recommend milk, yogurt and other calcium-rich foods for children over one year of age. The dairy industry concurs with AAP that breast milk or iron-enhanced infant formula is the recommended diet for children under one year of age.

The recent review of the U.S. dietary guidelines by leading national experts in nutrition continued to support the role of dairy foods in healthful diets for Americans. The AAP, the National Institute of Child Health and Human Development, the American Dietetic Association, the National Osteoporosis Foundation and dozens of other reputable health and nutrition groups further support milk’s critical role in providing calcium, protein and other essential nutrients to American children.

Among its current claims, PETA attempts to link milk and juvenile diabetes, a view once again unsupported by sound science and driven by an animal rights agenda. A review of the current research reveals that any results linking milk and juvenile diabetes are suggestive at best. PETA’s other claims regarding milk and ear infections and colic are equally empty and not based on sound science.

PETA’s statements involving dairy farming are equally baseless and sensational.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Consumers are advised to get their medical and nutrition information from trained health professionals and reputable organizations, not from animal rights activists.

Dairy’s role in preventing osteoporosis, in strengthening bones and providing calcium, vitamin D and seven other essential nutrients has long been established and lauded by the nutrition and science community. In addition to building bones, the beneficial calcium and other components in milk may help to prevent hypertension, and breast and colon cancer.

CONTACT: Sue Markgraf of the NDC, 847-803-2000, ext. 229, pager, 888-902-4028; or Susan Ruland of MilkPEP, 202-220-3549.