Whole Living, Inc. (OTC-BB: WLIV), dba Brain Garden, yesterday made several announcements regarding the development of its business in Australia.

For the month of November, revenues from Australia operations increased by 35% over the previous month of October. “We are very excited about our monthly revenue growth in Australia,” commented Whole Living President, Ron Williams. “We sold about a quarter of a million dollars of product there last month. Nearly 1,000 Australian distributors have are on our Autoship program, which means they have agreed to purchase each month a substantial amount of our products. That number has increased by about 500% since our pre-launch in July.”

Now that the company has achieved initial benchmark market penetration in Australia, it will turn its attention to making Australia operations profitable. “We have made a substantial investment in developing this market over the past several months,” notes Sr. Vice President Bill Turnbull. “We are very pleased with the results. It is now time to realize some returns from that investment. We are now in a position to source some of our production and distribution locally, which should have a substantial positive impact on our bottom line beginning 1st quarter 2000.”

Williams recently returned to Australia to finalize negotiations with local manufacturers to produce some of Whole Living’s proprietary products, as well as some exciting new products specifically tailored to the Australian market. Up to this point, the company has absorbed the costs of shipping each order from the U.S. fulfillment center to the distributor or end user, resulting in high shipping costs and importation fees. These costs are targeted to decline dramatically as local production and distribution phase in.

Whole Living, Inc. (OTC-BB) is a premier whole- foods nutrition company in the direct-selling industry, with premium products reaching consumers throughout the USA, Canada, and Australia. For additional information, visit the company website at www.thebraingarden.com or contact Bill Turnbull, Senior Vice President of Whole Living, Inc. at 801-772-3300. Brokers and Analysts may contact Columbia Financial Group at 888-301-6271.

The above statements regarding this announcement, which are not purely historical, are forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995, including Whole Living, Inc. beliefs, expectations, hopes or intentions regarding the future. All forward-looking statements are made as of the date hereof and based on information available to Whole Living, Inc. as of such date. It is important to note that actual outcome and the actual results could differ materially form those in such forward-looking statements. Factors that could affect results to differ materially include risks and uncertainties such as technological, legislative, and marketplace changes.

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