UK baker Walkers Shortbread is launching a gluten-free line in the US market.

The company is introducing three varieties of gluten-free shortbread: pure butter; ginger and lemon; and chocolate chip. As with Walkers’ standard shortbreads, all are free from artifical flavours, colourings and preservatives.

Managing director Jim Walker said: “With so many now suffering from food intolerances, we feel it is important to create choices for all and are proud to have the unique offering of traditional shortbread, which is certified gluten free. With three different options, there really is something for everyone to enjoy.”

Walkers said the range would be available at retailers throughout the country in the coming months. The line is already available for online purchase.

The company launched gluten-free shortbread in its domestic UK market last October. 

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.