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September 10, 2018updated 01 Sep 2021 12:51pm

Wessanen buys dairy-alternative firm Abbot Kinney’s in all-Dutch deal

Dutch healthy food group Wessanen has acquired local plant-based dairy alternative company Abbot Kinney's for an undisclosed sum.

Dutch healthy food group Wessanen has acquired local plant-based dairy alternative company Abbot Kinney’s for an undisclosed sum.

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Founded in 2014, Amsterdam-based Abbot Kinney’s specialises in products such as organic almond and coconut-based yogurt alternatives and ice-cream.

Wessanen, the maker of Kallo rice cakes and Whole Earth peanut butter, has a dairy alternatives business that until now, for the larger part, consisted of ambient drinks.

Christophe Barnouin, CEO of Wessanen, said: “Driving the change to plant-based food is the essence of our strategy. The acquisition of Abbot Kinney’s is a further step in accelerating growth and innovation in our core categories. Beyond drinks, the segment of plant-based yogurt alternatives and ice cream is an excellent and so far mostly untapped growth opportunity for us.

“Abbot Kinney’s is a fast-growing and innovative brand that has developed a range of strong products which we believe will thrive within the Wessanen family.”

Jimme Slippens and Gijs van Maasakkers, founders of Abbot Kinney’s, said in a joint statement: “We are very enthusiastic about joining forces with Wessanen. The past years we have worked hard to establish a brand that believes in an organic and plant-based future of food; important beliefs that we also found at Wessanen.

“With a mission to make plant-based dairy alternatives mainstream, we are certain that joining the Wessanen family will make Abbot Kinney’s the leading brand in plant-based dairy alternatives innovation in Europe.”

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Innovation Update Q2 2022: Meat and Meat Alternatives

Meat alternatives continue to push boundaries, as companies explore 3D printed, plant-based, and precision fermentation-based alternatives. As a result, shoppers are more open to experimental formulations that introduce new flavors to meat products, blur traditional food categories, or swap in new ingredient types. It is vital for their development that retailers acknowledge this range of emerging trends during these increasingly uncertain times. Brands must continue to understand how consumer needs and desires change, and offer a range of products that reflect the world around them, therefore developing purchasing and consumption decisions. Exciting non-traditional formulations are hitting the market - following the trajectories and target audiences of these launches will help other brands find their niche. Consult our report on Meat and Meat Alternatives, from the collection of >17,000 reports on GlobalData Explorer, to:  
  • Understand the current market dynamics of the Meat and Meat Alternatives Sector
  • Assess strategies implemented by companies to better penetrate the market
  • Understand the key themes in the market that these companies and their respective products appear to be targeting
  • Marketing / Advertising strategies being used by these players for specific products
  • Other segment-specific analysis (packaging, design, flavors etc.)
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by GlobalData
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