Perfetti Van Melle ties up licensing deal with Angry Birds owner
Italian confectionery giant Perfetti Van Melle has signed a licensing deal with Finnish games company and Angry Birds brand owner…
Chupa Chups
Perfetti Van Melle launches Chupa Chups in India
Confectionery giant Perfetti Van Melle launches one of its flagship brands, Chupa Chups, in India.
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M&A Watch – Could Cloetta be takeover target?
With a new CEO at Cloetta, the European confectioner has already faced questions about its possible acquisition targets. However, Stefan…
Perfetti Van Melle launches Chupa Chups chews
Perfetti Van Melle has launched a range of chewy sweets under its Chupa Chups brand in the UK.
CHINA: Perfetti Van Melle partners with Beanstalk in Chupa Chups China push
Perfetti Van Melle has appointed Beanstalk as its exclusive licensing agency in Greater China, in a move that will extend…
Focus: Income and health drives China’s confectionery sector
China's confectionery sector enjoyed a strong 2010, with sales up 8%, driven by the chocolate category. Euromonitor International points to…
SPAIN: Perfetti van Melle to close Chupa Chups factory
Dutch-Italian confectioner Perfetti van Melle has decided to close a Chupa Chups factory in Spain.
NETHERLANDS/ITALY: Perfetti van Melle to reformulate Mentos
Perfetti van Melle, the Dutch-Italian confectioner, is reformulating its candy brand Mentos to make the product "all natural", just-food can…
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