PureCircle

Stevia gets clearance for use in India

Food and drink products on sale in India can contain high-intensity sweetener stevia after the country's regulator approved the use…

US: PureCircle forecasts 80% jump in H1 sales

PureCircle, a producer of stevia ingredients, expects first-half sales to surge as food and beverage companies sign up for the…

CANADA: Stevia gets Canada approval

Canada has become the latest country to approve the use of stevia in food and beverages. Health Canada said on…

UPDATE: UK: PureCircle sees stevia as “mass volume” commodity

PureCircle has said it expects stevia to become a "mass volume commodity sweetener" like sugar as the take-up rate from…

UK: Stevia firm PureCircle upbeat despite bigger FY loss

Stevia supplier PureCircle today (11 September) insisted it was still confident about the future of the natural sweetener despite its…

Stevia – analysing the market’s potential

The natural and zero-calorie stevia has been dubbed the holy grail of intense sweeteners and suppliers argue food and drink…

Stevia – application spotlight turns to food

Stevia has been widely used - with some success - in carbonated soft drinks and table-top sweeteners containing the ingredient…

Stevia – taste, quality could hinder development

For all the talk of stevia's potential, there are concerns over the ingredient, not least in the quality of supplies…

Stevia – the suppliers: from Cargill to PureCircle

A number of major suppliers have built a significant presence in the stevia sector, with new entrants emerging. Jonathan Thomas…

UK: Stevia firm PureCircle sees shares sour

Shares in PureCircle dropped today (29 March) after the UK-listed stevia supplier reported widening half-year losses and said it would…