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December 3, 2021updated 07 Dec 2021 11:36am

Compleat Food Group snaps up pie maker Wrights Food in first deal since merger

The Compleat Food Group was formed this year through the merger of Winterbotham Darby and Addo Food Group.

By Simon Harvey

The Compleat Food Group, the UK-based investor-backed firm formed through a recent merger, has struck a deal for pie maker Wrights Food Group.

Paris-based investment firm PAI Partners brought its portfolio companies Winterbotham Darby and Addo Food Group together in January this year to form Compleat Food, which has now instigated its first acquisition since the amalgamation with family-owned Wrights.

Located in Crewe, Cheshire, in north-west England, Wrights was founded in 1926 and supplies the UK retail and foodservice channels with frozen and chilled pies, pasties and sausage rolls, along with ready meals. It also produces sandwiches and bread, donuts, cookies, cakes and desserts.

Wrights’ pies are also sold inside football grounds in the UK.

The company is led by Peter Wright and last summer revealed potential redundancies from its 650-strong workforce at the time due to pressure on the business from a downturn linked to the pandemic, particularly from the airline sector.

The company now employs 600 staff and operates 15 branded bakery stores in the north-west of England.

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Paul Monk, the executive chair of Compleat Food Group, said in a statement: “This move enables us to better serve our customers and offer a greater range of products, helping the group to further strengthen its position in UK retail and foodservice.”

PAI Partners acquired Winterbotham Darby and Addo Food Group in a simultaneous deal in November last year.

Addo, located in Nottingham in the English Midlands, owns the brands Pork Farms, Wall’s and Bowyer’s, producing products such as sausages and pork pies. The company is also an own-label supplier and has recently branched out into plant-based.

Winterbotham Darby, based in Surrey, south of London, produces olives, antipasti, continental meats and pickles. It also owns the vegan food brand Squeaky Bean.

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