Takeover talk surrounds Weetabix Archives - Just Food
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Takeover talk surrounds Weetabix

Who will have their Weetabix? – analysis

Who will have their Weetabix? – analysis

Almost five years after Bright Food snapped up a majority stake in Weetabix, the state-backed Chinese group is said to be looking to offload its shares in the UK-based breakfast cereal business. Speculation started before Christmas and, although Bright Food sought to cool the chatter, the rumours have intensified, with four bidders apparently preparing to table offers. Dean Best surveys the purported runners and riders.

Weetabix plans GBP30m investment as bidders line up 

Weetabix plans GBP30m investment as bidders line up 

Weetabix has confirmed that it will push ahead with a GBP30m (US$37.6m) investment to increase production as Nestle, General Mills, Post Holdings, Associated British Foods and Barilla reportedly line up to submit bids for the business. 

Update – Pladis not bidding for Weetabix

Update – Pladis not bidding for Weetabix

Pladis, the UK-based subsidiary of Turkish food conglomerate Yildiz Holding, has said it is not among firms reportedly lining up to take control of Weetabix, the UK-based breakfast cereal business owned by China's Bright Food.